The advantages of buying a franchise business:

• A franchise is a ready-made business package, usually with a tried and proven operating format.
• A loyal customer base is already established where the name of the franchise is well known and enjoys inherent levels of goodwill.
• Your initial capital outlay for the establishment of the outlet should be minimized because the franchisor will have streamlined the process and eliminate unnecessary expenses.
• The franchisor will generally provide you with training and support systems. This  means prior industry experience may not be required.
• The cost of advertising and other marketing activities is shared amongst all franchise owners, allowing maximum exposure at a greatly reduced individual price.
• The franchisor is able to avail of discount stock since it purchases stock for all the franchisees.
• The franchisor will generally continue to research and develop new products and /or enhancement to existing products.
• Good quality control by the franchisor should result in greater customer satisfaction.

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